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About Us

SIMGEAR.be is a specialized online store operating in collaboration with PITLANE TV Ltd.

Our passion – motorsport – has also become our main business. We have been organizing and managing automotive events for over 10 years, and in the last 5 years, we have specialized in the implementation of various technologies supporting the development of the sport in our country. We created a targeted platform for Bulgarian motorsport, which includes broadcast live, video reviews, news, statistics, marketplace, and many other categories. To date, we have the largest audience in Bulgaria focused on sports cars and motorsport.

Since 2007, we have been developing our own and client online stores, and in the field of software and hardware, we have been working since the end of the last century.

We have extensive sim racing experience, including various platforms, peripherals, and specific settings. Since 2020, we have been organizing the national sim racing series of Bulgaria, and by that time, we were the 14th official national championship in iRacing worldwide. We made the first sim racing tournament with a cash prize pool in our country possible. We have eight successful GT seasons behind us, with over 150 races held, with more than 200 different sim racing drivers. We have successfully started implementing simulators within the real-life racing community. Proof of this is the dozens of big names in the sport in our country who rediscovered sim racing as a way to improve. We have one of the largest sim racing communities in Europe, where various topics and products are discussed daily through voice channels on Discord.

The skills, experience, and ambitions of our team motivated us, in early 2023, to create the first specialized online store for sim racing products in Bulgaria. We believe that in this way we will be able to offer our customers the best products, and the technical assistance from our team will make the experience as good as possible.

The policy of our online store is 100% focused on ensuring that end customers are satisfied with the products purchased from us. In this regard, we have developed the best technical support, which includes a rich library of information, video tutorials, a ticketing system, and a specialized Discord server where one of our staff members will provide personalized assistance if needed.

Almost all products offered by us come with a warranty, and in case of defect or dissatisfaction, customers can take advantage of the 14-day return period for their order. 


SIM GEAR Ltd.
VAT Number: BG 207321306

CEO: Miroslav Ivanov Terziev
Burgas, Tsar Kaloyan 94, 5th floor

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